Jay Graves is Vice President Digital Products at Wiland Direct
Marketing and Advertising | Greater Nashville Area, US
Executive with a broad experience in entrepreneurship, information technology and database marketing including direct mail, email, social and search. Direct experience with start-ups and venture capital backed companies. Interested in opportunities involving technology that involve interaction with both clients and internal operations - as long as the primary goal is positive return on investment for clients.
Co-founder of SmartDM - purchased by Acxiom in 2005.
Specialties: database marketing, email marketing, social marketing, technology operations, growth management and technical sales
Apr
2011 - Present
Vice President Digital Products / Wiland Direct
Wiland Direct is a consumer intelligence company that partners with database marketers to create the most innovative marketing solutions in the industry - with a history of proven ROI for our clients. Phil Wiland founded Wiland Direct in December 2004, after spending 30 successful years in the direct marketing business.
Aug
2006 - Present
Board of Directors / Alereon
Alereon, Inc. is a fabless semiconductor company using industry standard Ultra Wideband (UWB) radio technology to develop low-power, blazing fast wireless solutions ideal for connecting media rich products and displays. Our mission is to enable consumers to simply and wirelessly stream real-time video and data from consumer electronics to HDTVs, monitors and laptops.
Aug
2009 -
Apr
2011
Chief Technology Officer / edo Interactive
edo Interactive is a pioneer in developing technologies that leverage payment card platforms for digital marketing purposes. Helped build the first instant "coupon on a card" platform working with financial institutions and secure payment networks.
Apr
2009 -
Jul
2009
Vice President / Merkle
Improving client financial performance by deploying Integrated Customer Marketing database platforms.
Oct
2007 -
Apr
2009
CEO / Hobby Lobby International
Strategic planning and leadership of an industry leader in the R/C hobby arena.
Jan
2006 -
Sept
2007
Group Leader / Acxiom Direct
Group leader for Acxiom Direct, the direct marketing business unit for Acxiom.
2005 -
Jan
2006
Unit Leader / Acxiom Corporation
Ran the mid-market database marketing business unit for Acxiom Corporation
2000 -
2005
Board of Directors / Hands On Nashville
Recruits, educates, and coordinates a network of volunteers for diverse community service projects in Nashville.
Jan
1995 -
Jan
2005
Co-Founder and President / SmartDM
Help start, grow and run SmartDM - which began life as a direct mail agency and then grew into one of the original Software-as-a-Service providers focusing on customer database management and email marketing.
1993 -
1994
Comminications Director / Tennessee Republican Party
Developed the first in-house donor and voter file database management systems which substantially increased direct fundraising and voter contact efforts.
-
1989
-
1993
Vanderbilt University
BA
in
Political Science
-
1987
-
1989
Indian Springs School
High School